Manager of Standard Life UK Smaller Companies Trust plc
Engaging with companies is core to our equity investment process. Of course, the last few months have prevented us from physically meeting with the management teams of the UK small-cap firms in our sector. However, thanks to technology and the removal of time-consuming travel, we have had more, not less, contact with key decision-makers.
Given this, we thought it would be interesting to share some of the themes that have emerged through these conversations. After all, it is these insights that will inform our activities in the challenging months ahead.
The strong have grown stronger, the weak have grown weaker
The crisis has exaggerated the disparity between good and bad businesses. Too many poor businesses have survived for years thanks to buoyant economic conditions, with many living off cheap debt. It’s taken a crisis like this to push those businesses beyond the point of no return.
By contrast, companies that were in strong positions prior to the pandemic (on market share, growth, strong balance sheets) have thrived relative to their peers. Many have benefited from the demise of weaker rivals. We think this trend will continue.
Covid-19 has accelerated change
Change has also come fast. One company stated that it has achieved “eight months' work in three weeks”; another said it brought its restructuring plans forward by “three years”. Change has come in many forms. For example, we have seen a shift in demand accelerate online activity and sales. Investment in operations and technology has given businesses an additional edge over rivals. We have also seen structural shifts, resulting in cost-savings and productivity gains as employees work from home.
The take-home message? Those quickest to adapt to the new landscape have and should continue to prosper.
Digital transformation a focus
Digital businesses have thrived in the current environment. Companies across sectors highlight increased ‘digitalising’ – both external and internal – as a driving factor.
Take Kainos, the Belfast-based software firm. It provides digital technology solutions that allow organisations and people to work “smarter, faster and better”. The company works closely with the UK government on numerous projects, including rapidly building the digital infrastructure for the recent furlough programme.
ESG key to successful companies
Firms with robust ESG (environmental, social and governance) credentials have operated strongly during the crisis. A major differentiating factor has been how they have treated and supported their staff during lockdown.
Those with comprehensive employee programmes and robust internal cultures have come to the fore. Engagement has been of paramount importance. Many have ensured that training and development opportunities have been readily available. Measures to promote social interaction and communication have helped avert a mental health crisis.
Companies such as Cranswick, the UK food producer and supplier, have set up trusts for those employees that have suffered bereavement during the pandemic.
Irrespective of individual company approaches, one factor has been the same: they all have high-quality and experienced management teams at the helm. In many cases, they made decisions quickly and decisively. These ranged from the implementation of furlough arrangements to timely decisions around working from home. Such leadership should mean these companies are well placed as we slowly emerge from the crisis.
Brand strength and robust long-term customer relationships have helped businesses adapt. Many food producers enjoyed deeply engrained relationships with supermarkets prior to the Covid-19 outbreak. Communication lines were strong, meaning many were able to quickly adjust to ensure the food supply chain remained intact and shelves well stocked as the crisis unfolded.
So, while the pandemic has been tragic, it has served to strengthen and further embed many relationships across the corporate world. The economy’s long-term recovery will be built of these very relationships.
The recovery will be more about the High Street than Wall Street
Stock markets have recovered strongly from the mid-March slump. However, we believe many businesses have yet to feel the full economic pain of lockdown.
As furlough schemes unwind and unemployment levels inevitably increase, consumer confidence will dip and disposable incomes will suffer. There will be follow-on impacts from weak high streets and city centres.
Retailers, restaurants and property companies will likely bear the brunt of this pain. The acceleration of the shift to online will also create further challenges for some sectors.
Nonetheless, we have been pleased at how nimble and adaptable many small-cap businesses have been. Such firms are usually the first casualties when investors panic. However, as we have shown, high-quality growth businesses have traded well throughout the crisis. These are precisely the types of companies in which we invest. We will continue to do so as we navigate through an uncertain world.
Risk factors you should consider prior to investing:
Other important information:
Issued by Aberdeen Asset Managers Limited which is authorised and regulated by the Financial Conduct Authority in the United Kingdom. Registered Office: 10 Queen’s Terrace, Aberdeen AB10 1XL. Registered in Scotland No. 108419. An investment trust should be considered only as part of a balanced portfolio. Under no circumstances should this information be considered as an offer or solicitation to deal in investments. You should obtain specific professional advice before making any investment decision.
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