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Improvement begins with i

At EQi we are committed to delivering the best investing experience we can for our customers.

Our rebrand from Selftrade to EQi is just the beginning and we are continuously making improvements to our service.

In 2020 we have a range of improvements planned, including:

  • Improved insight to help you make the right investment decisions for your goals
  • More widgets to let you track the market
  • Improvements to the trading site to give you a smoother investing experience
  • Updates to our app to let you do more on the go
  • Join our customer panel

    As a member of our customer panel we'll contact you with opportunities we'd like your input on.

    This could be product testing, giving your views on our services, or taking part in a survey. We offer incentives for many of these too.

  • Fund lists for getting started

    How do you know where to start when there are more than 3,000 funds to choose from?

  • About EQi

    Who we are and what we stand for

  • Meet the EQi team

    Find out more about the people behind EQi

  • How it works

    Is DIY investing right for you?